CANADIAN ADVERTISING SUCCESS STORIES
The CASSIES is Canada’s only awards show recognizing the
business effectiveness of advertising as demonstrated by rigorous published cases. The ICA (Institute of Communication Agencies) is the driving force behind the event, which is hosted by Strategy magazine and supported in Quebec by the AAPQ A2C (Association of Creative Communications Agencies) and APCM (Association des professionnels de la communication et du marketing).
Now celebrating its 23rd anniversary, the CASSIES reflect the ICA’s long-standing dedication to the advertiser-agency partnership and continuous learning. Winning cases must successfully navigate a demanding two-tier examination by senior-level judges. All told, more than 500 success stories have been published in the Case Library at cassies.ca.
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